Before Cactus, after-hours and peak-day calls were leaking out of the pipeline—homeowners who didn’t reach a person often booked the next contractor who answered. The office was busy enough that follow-up competed with the phones that were already ringing.
They use Cactus to keep the front door open around the clock; Pam (Cactus's AI agent) answers and qualifies inbound calls, captures the job details, and helps turn those conversations into booked, billable work in their system. Here’s what that looked like in the period we measured:
Billed invoice value traced to Cactus calls
31 July invoices across 30 unique customers whose calls Cactus handled.
July invoices matched
31 of 49 July invoices linked by exact customer phone.
Unique customers linked
13 trace to calls before July—roofing's longer sales cycle.
Calls handled
All July Cactus call records retrieved.
Calls triaged for the team
Average handled-call duration
Spam calls screened out
After-hours calls answered
Thanks to Cactus AI, I don't have to spend a bunch of time in the office returning missed calls, checking voicemails, anything like that. With Cactus, we have no missed calls, no voicemails.
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